Increasingly demanding, today’s consumer is constantly looking for an appreciation of their status as a buyer, special privileges, and a more advanced consideration of their expectations. In such a context, an effective sales strategy requires merchants (both physical and online stores) to get more and more creative – first to
An essential activity in traditional business strategies, today, business development takes different forms and makes use of many channels. Indeed, the internet and social media have greatly modified customer behavior, forcing sales teams to adapt to the expectations of customers who are proactive, mobile, and always seeking out innovation. Such
A remote customer relationship management tool, a call center is often the first interface between the company and its external environment. As such, it actively contributes to the construction and development of the corporate image, from first contact through the various stages of the customer experience. Today, as more and
Among the tasks considered to be the most time-consuming by today’s managers and business leaders, email management regularly figures prominently. Indeed, between internal email exchanges with colleagues, external exchanges, advertising, spam, and all the rest, the time devoted to email can quickly become excessive. Besides the time that this requires,
Customer service quality should be a major concern for any company that cares about its brand image and its market competitiveness. Indeed, while a good marketing strategy is essential for developing your presence and acquiring customers, being able to meet expectations and maintain a good satisfaction level is essential for
Whether it’s during the holidays, sales, or any other period involving a spike in traffic, commercial enterprises are generally faced with special needs with regard to customer service. Indeed, the sporadic influx of interactions, prospects, and customers on these occasions imposes certain operational constraints, particularly with regard to front office
Customers are increasingly demanding and volatile, so ensuring their loyalty and retention is a daily challenge for any business. To stand out from the competition, businesses must make sure their customers enjoy an exceptional experience. A study conducted by Forbes Insight indicated that the two strategic priorities for company executives
Hyper-connected, resourceful and well informed, customers are also highly solicited. To set themselves apart, brands need to create a long-lasting bond with its customers, encourage dialogue and engage them emotionally. An emotional connection is a strong bond between two entities. A business must be able to create this long-lasting,
Customers are increasingly demanding and volatile, so ensuring their loyalty and retention is a daily challenge for any business. To stand out from the competition, businesses must make sure their customers enjoy an exceptional experience. A study conducted by Forbes Insight indicated that the two strategic priorities for company
Managing incoming calls is a real challenge for any company that cares about its image and its relations with its external environment. How these calls are handled is indeed often a deciding factor in the initial evaluation of the customer experience. In order to optimize this contact that – it
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